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Horii Shichimeien logoKoicha (thick)

Horii Shichimeien

Matcha Todou Mukashi

Koicha (thick), sourced from Uji, Yabukita cultivar

Bitter

¥4860 (30g) — ~$30.43 USD (converted)

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Grade

Koicha (thick)

Cultivar

Yabukita

Region

Uji

Sourcing

Map highlighting Uji, Japan

Uji, Japan

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Tasting notes

A blend of hand-picked tea leaves, mainly from the Kyoto variety Samidori. This matcha has a strong flavor and is almost completely bitter.

Composition

EGCG

77 mg/g

Yabukita cultivar — Shimadzu Corp. / NARO joint HPLC analysis, Application News No. L583 (2020) — Yabukita cultivar, 7.70 g/100g EGCG

Pricing as disclosed

30g — ¥4860 (~$30.43 USD)

Full details

Everything disclosed on the product page (18 fields)
Price
¥4,860 JPY
Availability
Sold out (30g size)
Size
internal volume 30g
Flavor Profile
A blend of hand-picked tea leaves, mainly from the Kyoto variety Samidori. This matcha has a strong flavor and is almost completely bitter.
Origin
Kyoto, Japan
Tea Gardens
Wazuka, Ninokuni, Ujitawara, Joyo and Uji, Kyoto
Cultivars
Yabukita, Samidori, Saemidori and others
Harvest Season
First Flush (Ichibancha)
Harvest Method
Shear-Harvested
Shading Method
Traditional Shelf Shading (Tana), Direct Shading
Shading Period
25-35 Days
Processing
Stone-milled
Drying
Horii-style Tencha Furnace
Recommended Uses
Usucha / Koicha
Serving Guide
2 g for Usucha / 4 g for Koicha
Shelf Life
Best Before: 6 months from the date of manufacture
Packaging
Optional gift wrapping and noshi (gift wrappers) in red/white or yellow/white varieties
Target Consumer Note
Recommended for those who drink matcha regularly and want to try something a little better.

Research notes

Notably candid flavor description calling the tea 'almost completely bitter' - unusually blunt/negative-sounding language for a product page, retained verbatim as disclosed. Flavor description says leaves are 'mainly' Samidori, while the cultivar list also includes Yabukita, Saemidori 'and others' - consistent (mainly one, blended with others), not a contradiction.

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