Oi Ocha Organic Matcha Powder
CulinaryOrganicFrom $9.99 (30g) (~$0.33/g)
Pricing as disclosed
- 30g — $9.99
- 100g — $19.99
Flagged inconsistencies on the brand's own page
- Two separate extraction passes of the same reviews widget disagreed on the composition of the non-5-star reviews: one pass reported the remaining 2 reviews as '1 four-star + 1 two-star', another reported '1 two-star + 1 one-star'. A third, targeted re-check of the widget confirmed 8 five-star, 1 two-star, and 1 one-star (10 total), which is treated as the reliable reading, but the discrepancy across passes is noted since it reflects genuine extraction ambiguity rather than a stated page fact.
Everything disclosed on the product page
- Sub Brand
- Oi Ocha
- On Page Title
- Oi Ocha Organic Matcha Powder
- Size Options
- 30g and 100g
- Price Usd
- 9.99
- Price Display
- 'Starting at $9.99'; regular price and sale price both shown as $9.99
- Availability
- Sold out at time of check
- Badge
- 'Chashi's Pick'
- Description
- 100% Pure Japanese Matcha from ITO EN. Made with real, organic Japanese matcha with no added sweeteners, preservatives, or colors. Well-balanced flavor and umami taste.
- Ingredients
- 100% Organic Japanese Matcha
- Certifications
- Organic
- Tasting Notes
- Smooth, described by a customer review as having 'a beautiful color for a culinary matcha'
- Packaging
- Green pouch format
- Reviews
- { "total": 10, "breakdown_confirmed": "80% five-star (8 reviews), 10% two-star (1 review), 10% one-star (1 review) -- confirmed via a dedicated re-check of the reviews widget", "sample_feedback": "'Tasted fine but irritated my stomach'; 'Great product - shipping is a joke'; 'Good product, good quality, good price good service'; 'The best matcha at this price point... smooth with a beautiful color'." }
- Site Notes
- Includes links to brewing guides and recipes elsewhere on the ITO EN site (not detailed on this product page itself). No cultivar, region/farm, harvest timing, awards, shelf life, or nutrition facts panel disclosed on the page.
Research notes
URL note: this product's canonical page uses the slug 'green-tea-powder-with-matcha-copy', distinct from the plain Oi Ocha Green Tea Powder with Matcha product at 'green-tea-powder-with-matcha'.
Secondary sources
ConsumerLab.com Green Tea Review - product list (brand match: Ito En)lab_report
{
"product_listed_on_free_page": "Ito En Unsweetened Green Tea",
"status": "Confirmed included in ConsumerLab's 2024-2025 Green Tea Review product comparison list (visible for free); specific numeric lead/cadmium/arsenic/EGCG results for this product are paywalled and were not accessed"
}Source →The Kitchnreview
{
"ranking_or_verdict": "Winner / Best Overall (of 8 store-bought brands tested by 6 volunteer tasters)",
"notes": "Product cited as 'Ito-En Matcha', $12.99 for 2 oz. Quotes: 'tastes really high-quality,' 'strong, but in a great way. I could drink it every day,' 'creamier flavor.' Described as smooth and well-balanced, 'rich without being overpowering.' Extracted via AOL/Yahoo Style Canada syndicated reprints of the article; original thekitchn.com page returned HTTP 403 to direct fetch."
}Source →The Strategist (NY Mag)review
{
"rating_or_verdict": "Best Less Expensive — $45, culinary grade",
"notes": "Recommended by Ayaka Ando (Tadaima chef); 'easy to buy' on Amazon and in supermarkets; moderate sweetness with some astringency."
}Source →Veggiekins (YouTube)review
{
"tier": "Tier 3 - Not the Worst, Not the Best",
"price_noted": "$56.90",
"notes": "From Ep.4."
}Source →