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Shirakawa Asahi

Koicha (thick), sourced from Shirakawa, Asahi cultivar

SweetUmamiGrassyMarine

$90.00 (20g)

~$4.50 per gram

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Grade

Koicha (thick)

Cultivar

Asahi

Region

Shirakawa

Sourcing

Map highlighting Shirakawa (Uji), Japan

Shirakawa (Uji), Japan

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Tasting notes

Buttered Greens, Meringue, French radish

Umami, Grassy, Oceanic, Verdant, Herbaceous

Ultra refined experience, balancing the ambrosial qualities of Uji terroir with gentle sweetness and lasting finish

Pricing as disclosed

20g — $90.00

Full details

Everything disclosed on the product page (19 fields)
Full Name
Shirakawa Asahi Matcha
Price Size Variants
[ { "size": "20g tin", "price": "$90.00", "stock": "available for purchase" } ]
Producer
Kiyoharu Tsuji (The Tsuji Family)
Producer Background
Kiyoharu Tsuji is described as among the most decorated producers in all of Japan, with multiple first-place winning submissions to the national tea fair, and the most recognizable Japanese matcha producer name outside of Japan; Kettl states it was the first partner to bring his teas to the international stage (per related Tsuji Family Blend page)
Cultivar
Asahi — described as 'the most prestigious cultivar grown in Japan'
Region
Shirakawa, Uji
Production Year
2025
Grade Tier
Positioned as the 'crown jewel offering' from Kiyoharu Tsuji; premium single-cultivar matcha (highest-priced product in this list at $90)
Key Characteristics
Described as having incredibly high levels of L-Theanine — 'sometimes double the amount of conventional teas'
Tasting Notes
[ "Buttered Greens", "Meringue", "French radish" ]
Flavor Profile Tags
[ "Umami", "Grassy", "Oceanic", "Verdant", "Herbaceous" ]
Flavor Summary
Ultra refined experience, balancing the ambrosial qualities of Uji terroir with gentle sweetness and lasting finish
Brewing Instructions
{ "usucha": "Add 2g of sifted matcha and 65ml of hot water (180°F); vigorously whisk in a 'Z' pattern until fine foam appears", "koicha": "Add 4g of sifted matcha and 30-35ml of water (180°F) and knead gently until completely mixed", "iced": "Add 2g sifted matcha to a tumbler, add 200ml cold filtered water, shake for 30 seconds" }
Packaging
20g tin
Certifications
none disclosed
Awards
none disclosed directly on this product page (Tsuji's general reputation/awards mentioned, but not tied to this specific batch)
Shelf Life Storage
not disclosed
Reviews Ratings
none disclosed
Subscription Options
none disclosed

Research notes

Highest-priced product among the 14 reviewed ($90 for 20g). Supports both usucha and koicha preparation, unlike some of the lower-tier products in the list which only show usucha/iced instructions.

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