MatchaDB

Research

The Global Matcha Research Library

641 papers, trials, theses and preprints that study matcha, gathered from PubMed, OpenAlex and Europe PMC, tagged by study type and topic, and linked back to every source. We keep abstracts and citations; the full text stays with its publisher.

Tip: use "quotes" for an exact phrase, OR between alternatives, and a minus to leave a word out, for example fluoride OR pesticide. Related words are matched too, so “EGCG” also finds “epigallocatechin.”

5 studies match for “visual presentation”

2026Journal articleFree to read

ANALISIS PENGEMBANGAN PRODUK PUDDING BALLS UNTUK MENINGKATKAN DAYA TARIK KONSUMEN

Angel Tangkilisan, Nastasya Cindy Hidajat — Jurnal Serina Abdimas

… product in the form of pudding balls that focus not only on taste but also on visual presentation and serving style to enhance consumer appeal. The innovation process involved several stages, including product concept development, flavor …

Observational (human)Food products and applicationsMarket, culture and sustainabilityProcessing, milling and quality
2025Thesis or dissertation

Le matcha en France : entre héritage, stratégies de marque et circulation des imaginaires du bien-être

Omayma Ben Djemia — INRIA a CCSD electronic archive server

Né au Japon, le matcha s’est progressivement imposé bien au-delà de sa fonction de boisson. Devenu symbole de sérénité, d’esthétique et de bien-être, il incarne aujourd’hui un phénomène culturel à part entière, nourri par la mondialisation…

Other / not statedAuthenticity and analytical methodsMarket, culture and sustainabilityAroma, flavor and sensory
2026Journal articleFree to read

The Price of Premium: A Case Study of “Ceremonial Matcha” and Social Media Myth-Making

Stephanie Stephanie, Tan Gia Bao Huynh — IAFOR Journal of Cultural Studies

… and explores the cultural, economic, and agricultural consequences of these representations. While matcha has deep historical roots in Japanese tea culture, the Western wellness market has redefined it as a superfood and lifestyle …

Observational (human)Market, culture and sustainabilityMetabolism and weightProcessing, milling and quality
2026Journal articleFree to read

Perancangan cup set matcha stoneware bergaya Japandi

Firna Fauziah Subihaki, Ghia Tri Jayanti, Handayani Madania Insani — PRODUCTUM Jurnal Desain Produk (Pengetahuan dan Perancangan Produk)

… a case study approach at a Japandi-style café as a reference for taste and presentation preferences. Design decision-making utilized visual scale analysis tools and product positioning. The research results comprise a cup set …

Sensory / consumerMarket, culture and sustainabilityAroma, flavor and sensory
2025Journal articleFree to read

Cloudscape: a sip of heaven

Ardini Abdul Hatta, Nazirul Mubin Awang Besar, Abdullah Kula Ismail, et al. — UiTM Institutional Repositories (Universiti Teknologi MARA)

… lovers and those seeking aesthetics because it blends artisanal quality with visual appeal. Each cup, whether served warm for a cozy retreat or iced for a refreshing pick-me-up, invites you to pause, take a deep breath, and savor a …

Observational (human)Aroma, flavor and sensoryFood products and applicationsCognition, mood and stress

How this library is built

Every record comes from three open scholarly indexes — PubMed, OpenAlex and Europe PMC — searched for the word “matcha.” Records are merged by DOI and PubMed ID so each study appears once. A paper is kept only if matcha appears in its title, abstract, author keywords or subject terms and the text is about tea or food, which filters out the surname Matcha, software called Matcha, and the Scandinavian verb “matcha” (to match).

Study type and topic tags are assigned automatically from each paper's own title, abstract and subject terms using fixed keyword rules — no guesses, and papers without an abstract are marked as unclassified. Automatic tagging is imperfect, so treat tags as a way to narrow a search, not as a verdict on a paper's quality. A study being listed here is not an endorsement of its findings.

Coverage: this is every indexed paper that names matcha, not every study of green tea or its compounds (those are far more numerous). Papers that mention matcha only in passing are hidden by default. Work that never uses the word “matcha,” and publications outside these indexes, are not included. The library was last rebuilt October 20, 2026.

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