Jewels of Tea 2024 Champion
sourced from Uji
¥46000 (30g) — ~$287.99 USD (converted)
Region
Uji
Sourcing
Uji, Japan
View the full sourcing map →Pricing as disclosed
30g — ¥46000 (~$287.99 USD)
Full details
Everything disclosed on the product page (13 fields)▾
- Full Japanese Product Title
- "【THE JEWELS OF TEA】令和六年 全国茶品評会 農林水産大臣賞 受賞 抹茶 30g -山﨑一平「てん茶部門」(THREETEA)" — translates approximately to: '[THE JEWELS OF TEA] Reiwa 6 (2024) National Tea Competition Minister of Agriculture, Forestry and Fisheries Award-winning Matcha 30g - Yamazaki Ippei, Tencha Division (THREETEA brand line)
- Price
- ¥46,000 JPY, tax included, for 30g
- Award
- Minister of Agriculture, Forestry and Fisheries Award (農林水産大臣賞) — the top prize in the Tencha (shaded tea used to make matcha) division at the 78th National Tea Festival/Competition (全国茶品評会), held in Hamamatsu, Shizuoka in November 2024
- Producer
- Yamazaki Ippei (山﨑一平)
- Region
- Uji, Kyoto Prefecture, described as 'the representative matcha production area'; tea comes from a naturally-managed garden along the Uji River
- Production Method
- "Honzu method" (ほんず製法) — traditional straw-layer shading technique allowing precise, weather-responsive adjustment of light exposure
- Sensory Description
- Described as having a 'bold yet smooth flavor that lingers,' with judging based on 'exterior appearance, aroma, color, and taste (香気・水色・滋味)' per the competition's evaluation criteria
- Brewing Instructions
- 2g of matcha leaf to 60ml water at 90°C water temperature; explicit instruction: 'Sift before whisking' (ふるいにかけてから点ててください)
- Shelf Life
- 90+ days stated shelf life
- Storage
- Avoid direct sunlight and high humidity
- Brand Line
- Sold under Tokyo Tea Trading's "THREETEA" product line
- Related Award Context
- This matcha is one of four 2024 'Jewels of Tea' National Tea Competition category winners Tokyo Tea Trading released starting April 15, 2025 — the other three being a Standard Steamed Sencha from Hamamatsu/Shizuoka (¥19,000/30g), a pan-fired Kamairicha from Ureshino/Saga (¥13,500/30g), and a Gyokuro from Yame/Fukuoka (¥33,000/30g) — the matcha/Tencha entry is the most expensive of the four at ¥46,000/30g and is noted as having earned 'Itto Isseki' (top annual evaluation) distinction
- Purchase Channel
- Sold via Tokyo Tea Trading's official online store, shopping.tokyoteatrading.com (Japanese-language storefront); no separate English-language direct product page was found on tokyoteatrading.com/en/ beyond a news announcement linking through to this Japanese store listing
Research notes
Tokyo Tea Trading's English site (tokyoteatrading.com/en/) has no English product page for this item — only a news/announcement post ('Recipient of the 2024 Minister of Agriculture "The Jewels of Tea"') that links to the Japanese-language storefront where the actual purchasable product page lives. All product-page facts above were extracted/translated from the Japanese product page at shopping.tokyoteatrading.com/products/the-jewels-of-tea2024_6016. Price is in Japanese yen (¥46,000) with no USD conversion offered on the page.


