Hikari Single Origin Matcha

Name: Hikari Single Origin Matcha
Brand: Matchaful
Price: 79 USD

Ceremonial, sourced from Shizuoka, Tsuyuhikari cultivar

NuttyCreamySmoothRich

$79.00 (100g)

~$0.79 per gram

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Grade

Ceremonial

Cultivar

Tsuyuhikari

Region

Shizuoka

Certification

Organic

Sourcing

Shizuoka, Japan

View the full sourcing map →

Tasting notes

Smooth and creamy palette with tasting notes of walnut, lemon, and butter; described as 'robustly-bodied' and a 'go-to for creative lattes and smoothies'

Composition

L-theanine

24.31 mg/g

Ceremonial-grade published estimate — Goto et al., upper-grade matcha samples, Tea Research Report No.80:23-28 (1994)

EGCG

59.3 mg/g

Ceremonial-grade published estimate — Goto et al., upper-grade matcha samples, Tea Research Report No.83:21-28 (1996)

Pricing as disclosed

100g — $79.00

Full details

Everything disclosed on the product page (15 fields)▾

Badge Row: Pesticide-free • Single Origin • Solar Shaded (note: no 'USDA Certified Organic' or 'Single Cultivar' badge here, unlike the Kiwami product)
Price: $79.00 for 100g (one-time); 30g tin variant also available at $42.00 one-time / $35.70 with subscription
Review Count: 182 Reviews
Tasting Notes: Smooth and creamy palette with tasting notes of walnut, lemon, and butter; described as 'robustly-bodied' and a 'go-to for creative lattes and smoothies'
Distinguishing Claim: '100% Japanese matcha from a single source, in comparison to most matcha products which are often blends from multiple farms or mixed with green tea' — made from hand-picked tea leaves of the green tea shrub
Farm: Hattori Tea Farm, a 'multi-generational single estate' in the hills of Shizuoka, Japan
Harvest: Ground to order from first harvest tea leaves
Growing Practices: Pesticide-free, fertilized with organic materials, shaded by solar panels
Brand Philosophy Quote: 'At Matchaful, we believe you should know where your matcha came from and the journey it took to get to you, from farm-to-whisk™.'
Ingredients: 100% Pure Japanese Matcha (no cultivar name given, unlike Kiwami and Tsuyuhikari which both name their cultivar in the ingredients line)
About The Farm Section: 'Our USDA Certified Organic, single-origin matcha is sourced from Hattori Tea Farm, a sustainable, fourth-generation family farm in the Shizuoka Prefecture of Japan. Matcha grows through the winter and is traditionally shaded for the final 3–4 weeks before harvest. Innovatively, this farm uses solar panels to provide the necessary shade while generating renewable energy for nearby communities. True to the organic principles it has followed for generations, the tea is cultivated without synthetic pesticides and fertilized exclusively with organic materials, including compost sourced from the local community, creating a closed-loop system that supports both soil health and sustainability. After harvest, the leaves are carefully processed and stone-ground to order in small batches, preserving freshness, flavor, and nutrients all the way to your cup.'
Sections Present But Not Expanded In Extracted Text: [ "How to Prepare", "How to Store", "Health Benefits", "The Matchaful Health Standard" ]
Review Quotes: [ "This matcha is absolutely delicious! Blends extremely well in hot water and froths beautifully. I make a homemade matcha everyday with the Hikari blend. Highly recommend, you won't be disappointed. (Hailey W., verified buyer)", "I love this matcha, been getting it for years and I don't plan on stopping any time soon! (Angie Y., verified buyer)", "i've been purchasing this matcha for several years now — i even have to bring it with me when i'm traveling. i've been to japan + also tried matcha in every major city, this one is a tride and true!! (ac, verified buyer)", "Absolutely delicious! Placing an order for the larger bag now, because this is my new everyday favorite. (Brittany B., verified buyer)", "My daily matcha. Great quality and the subscription means I always have the next batch ready to go! (Patrck, verified buyer)" ]
Cross Sell Items Shown: [ "Traditional Bamboo Whisk - $24.00, 4.72/5, 18 Reviews" ]
Frequently Bought Together Bundle Total: $119.00 (100g Hikari + Bamboo Whisk + Gold Matcha Scoop)

Research notes

This page carries a distinct 'organic' contradiction not present on the Kiwami page: the top badge row and the introductory marketing paragraph never claim USDA Organic certification (they say only 'pesticide-free' and 'fertilized with organic materials'), yet the separate 'About the Farm' section below explicitly opens with 'Our USDA Certified Organic, single-origin matcha...' This directly asserts a certification that the page's own primary badge/description area omits.