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Matcha Outlet

Private Reserve Matcha A23

Ceremonial

SweetUmamiGrassyEarthyNuttyRoastedSmoothDelicate

From $4.99 (6g)

~$0.83 per gram

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Grade

Ceremonial

Price in context

At $0.83 per gram, it costs less than 60% of the other 969 matchas in the database with a confirmed price and size. Among the 510 ceremonial-grade matchas with a confirmed price, the median is $1.00 per gram, and this one is below the grade median. Among Matcha Outlet's 6 matchas with a confirmed price, this is the 5th-cheapest per gram.

Compared across 970 products with a confirmed price and size, with yen, pound and euro prices converted to dollars. How we research

Tasting notes

"Fresh and earthy" with a smooth flavor described as "gentle enough" for various applications; the vibrant essence of spring with crisp freshness of tender spinach and kale, mellowing into layers of roasted chestnut and sun-kissed hay, with a subtle peppery brightness and refreshing finish; compared to D25 as 'just as delicious and high quality... but with slightly different notes' and described as less vibrantly green, more the color of fresh spring leaves; blend of savory and sweet with spinach flavor blending into chestnut and ending with a slight punch of bell pepper

Composition

L-theanine

24.31 mg/g

Ceremonial-grade published estimate — Goto et al., upper-grade matcha samples, Tea Research Report No.80:23-28 (1994)

EGCG

59.3 mg/g

Ceremonial-grade published estimate — Goto et al., upper-grade matcha samples, Tea Research Report No.83:21-28 (1996)

Pricing as disclosed

6g — $4.99
340.2g — $49.26

Full details

Everything disclosed on the product page (19 fields)▾
Regular Price
$116.00
Sale Price
$58.00 (50% off)
Size Variants
[ "1 Bag (12oz)", "3 Bags + 1 FREE", "5 Bags + 2 FREE", "6g Sample" ]
Grade Tier
Described as "ceremonial-style" matcha (not explicitly labeled Ceremonial Grade in the same way D25/B30 are, but positioned in the site's Ceremonial Matcha collection)
Origin Country
Japan
Purity Claim
"100% pure, with no added sugar, fillers, flavors, or artificial ingredients"
Key Compounds
Naturally contains caffeine and L-theanine; rich in green tea antioxidants
Tasting Notes
"Fresh and earthy" with a smooth flavor described as "gentle enough" for various applications; the vibrant essence of spring with crisp freshness of tender spinach and kale, mellowing into layers of roasted chestnut and sun-kissed hay, with a subtle peppery brightness and refreshing finish; compared to D25 as 'just as delicious and high quality... but with slightly different notes' and described as less vibrantly green, more the color of fresh spring leaves; blend of savory and sweet with spinach flavor blending into chestnut and ending with a slight punch of bell pepper
Recommended Uses
Iced matcha, hot matcha, creamy lattes, specialty drinks (mango, lemon, pineapple, mint, or edible flowers), sparkling matcha; designed for both traditional whisking and indulgent lattes
Visual Characteristics
Vibrant green color, 'premium look'
Customer Reviews
{ "total_reviews": 126, "five_star_pct": "86% (108 reviews)", "four_star_pct": "9% (11 reviews)", "three_star_pct": "3% (4 reviews)", "two_star_pct": "2% (2 reviews)", "one_star_pct": "1% (1 review)" }
Wholesale
Packaged into 11 lb bags for wholesale orders
Cultivar
not disclosed
Farm Region
not disclosed (Japan stated generally, no prefecture/farm named)
Certifications
none explicitly disclosed on this page
Awards
none disclosed
Harvest Timing
not specified
Shelf Life
not disclosed
Ingredients
not provided beyond purity claim

Research notes

Homepage best-sellers listing showed a different, much lower price framing ($12.00 regular / from $6.20 bulk pricing) for this same product URL than the individual product page ($116/$58) -- this looks like the homepage widget displaying per-unit or subscription/bulk-tier pricing rather than the same metric as the main product page. Flagged below as a contradiction since the two pages show materially different prices for the ostensibly same product/size.

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