Yugen
From ¥2000 (20g) — ~$12.33 USD (converted, rate as of 2026-07-16)
Pricing as disclosed
- 20g — ¥2000 (~$12.33 USD, rate as of 2026-07-16)
- 40g — ¥3720 (~$22.94 USD, rate as of 2026-07-16)
- 100g — ¥8650 (~$53.34 USD, rate as of 2026-07-16)
- 100g — ¥8340 (~$51.42 USD, rate as of 2026-07-16)
- 200g — ¥16700 (~$102.97 USD, rate as of 2026-07-16)
Flagged inconsistencies on the brand's own page
- The specifications table includes a '500g bag' size (dimensions W31cm x D21cm x H21cm, 7-month shelf life) but no price for this size appears anywhere in the price/size selector at the top of the page, which only offers 20g/40g/100g can/100g bag/200g can. This mirrors the same type of inconsistency found on the Tenju page (a size listed in specs but not purchasable).
Everything disclosed on the product page
- Official Page Title
- Yugen
- Product Category Breadcrumb
- Matcha > Principal matcha
- Description Text
- Characterized by a refreshing grassy aroma with a well-balanced flavor that's between mild bitterness and umami, this Matcha goes great with all kinds of confectionery. It's also one of the best-known of all Marukyu Koyamaen's Matcha products.
- Tasting Notes Disclosed
- Refreshing grassy aroma; balanced flavor between mild bitterness and umami
- Recommended Use
- Pairs well with all kinds of confectionery
- Popularity Claim
- Described as 'one of the best-known of all Marukyu Koyamaen's Matcha products'
- Stock Status
- Currently out of stock and unavailable (as of page check on 2026-07-12)
- Sizes And Prices JPY In Price Selector
- { "20g can": 2000, "40g can": 3720, "100g can": 8650, "100g bag": 8340, "200g can": 16700 }
- Package Dimensions In Specs Table
- { "20g can": "diameter 6cm x height 4.5cm", "40g can": "diameter 6cm x height 7cm", "100g can": "diameter 7cm x height 10cm", "100g bag": "width 21cm x height 14.5cm x depth 2cm", "200g can": "diameter 9cm x height 12.8cm", "500g bag": "width 31cm x depth 21cm x height 21cm (dimensions given but no price offered anywhere on page - see contradiction)" }
- Best Before Period
- 7 months (all listed sizes including 500g bag)
- Order Limit
- Products categorized as 'Matcha' are limited to 5 items per order
- Storage Instructions
- Store the matcha green tea in a dark and cool cabinet or in your refrigerator
- Brewing Instructions
- Links to separate 'Preparation of Matcha' page
- Currency Display Options
- [ "JPY", "USD", "EUR", "GBP", "CNY" ]
- Account Requirement
- Must register and log in to shop / purchase
Research notes
Lowest starting price (¥2,000 for 20g) among the Principal matcha tier products checked, consistent with being described as an entry-level/best-known everyday matcha. Descriptive tasting notes present.
Secondary sources
Veggiekins (YouTube)review
{
"tier": "unconfirmed",
"notes": "Confirmed tested in 'Taste Test Part 6', but this session could not retrieve the specific tier/verdict given (no transcript access)."
}Source →Meredith Mao (YouTube)review
{
"notes": "Named in title/description as one of the best matcha brands she'd rebuy, from a 34-powder collection review. Specific product/score not retrievable without transcript access."
}Source →