Juttoku
CeremonialUji¥5940 (40g) — ~$36.63 USD (converted, rate as of 2026-07-16)
Pricing as disclosed
- 40g — ¥5940 (~$36.63 USD, rate as of 2026-07-16)
Flagged inconsistencies on the brand's own page
- Significant price contradiction: the official Gion Tsujiri shop (and yurimatcha.com, matching it) prices 40g of Juttoku at ¥5,940, which converts to roughly $40 USD at approximate mid-2026 exchange rates. However, ujichamatcha.com (a US retailer) prices the same-labeled 40g tin at $64.99 USD -- substantially higher than a straightforward currency conversion of the official price would suggest. This may reflect import markup/logistics costs rather than a data error, but the magnitude of the gap is flagged as unresolved.
- Two distinct official-site URLs were found for what appear to be two different Juttoku products (plain 十徳 and 御濃茶十徳 'Juttoku Koicha'), suggesting the brand may sell a separate koicha-specific version, but the second URL (item/97) redirected to the shop's homepage rather than a specific product page, so this could not be confirmed as a distinct SKU with its own price/size.
Everything disclosed on the product page
- Japanese Name
- 十徳 (Juttoku)
- Official Price Jpy
- ¥5,940 (tax included), per official Gion Tsujiri online shop (shop.giontsujiri.co.jp)
- Official Size
- 40g container; container dimensions approximately H70mm x diameter 53mm
- Us Retailer Price Usd
- $64.99 (ujichamatcha.com), sizes offered: 40 Gram Tin and 20 Gram Tin, both sold out at capture
- Third Party Retailer Price
- yurimatcha.com lists ¥5,940 for 40g (¥149/gram), matching the official shop price
- Grade
- High-grade ceremonial matcha; official site frames it as suited primarily for koicha (thick tea) but also usable as usucha
- Origin
- Uji, Kyoto, Japan
- Processing
- Stone-ground using traditional granite mills, at a rate of approximately 40g of matcha produced per hour
- Ingredients
- Green tea (domestic/Japan) — primary/only listed ingredient
- Name Meaning And Endorsement
- Named after the concept of 'ten virtues' (十徳) in Japanese tradition. Per the official shop page, it carries the designation 'Officially used by Kenninji Temple' (大本山建仁寺御用達), a major Rinzai Zen temple in Kyoto — the name was bestowed by Kenninji Temple. Per yurimatcha.com, it is additionally endorsed by all three major tea schools: Urasenke, Omotesenke, and Mushanokoji Senke
- Tasting Notes
- { "official_japanese_description_translated": "Rich/aromatic fragrance, with solid umami and moderate sweetness, followed by a refreshing/clean aftertaste", "yurimatcha.com_description": "Aromatic fragrance, solid umami, pleasant sweetness, clean finish", "ujichamatcha.com_description": "Smooth and complex with a gentle umami depth, notes of creamy sweetness, and a hint of fresh grassiness; aroma described as light and elegant with delicate floral undertones" }
- Brewing Instructions Official
- Recommended approx. 2g matcha with 70-80ml hot water, whisked with a traditional bamboo whisk; suitable for both koicha and usucha
- Shelf Life Official
- Minimum 60 days from delivery/arrival
- Storage Official
- Avoid high temperature, humidity, and strong odors
- Delivery Official
- Ships within 3 business days of order; typically arrives 3-30 days after ordering (per official shop page, presumably domestic Japan shipping)
- Cultivar
- Not disclosed
- Awards
- Not disclosed (temple/tea-school endorsements noted above, but no competition awards found)
- Review Ratings
- Not disclosed
Research notes
This product had an official brand-site source (shop.giontsujiri.co.jp), reached via redirect from https://www.giontsujiri.co.jp/shop/item/20 -> https://shop.giontsujiri.co.jp/products/21212 (note: this same redirect target/URL pattern was also associated with a search-result title for 'Juttoku 40g'; a second official URL, giontsujiri.co.jp/shop/item/97, for '御濃茶 十徳' (Juttoku Koicha) redirected instead to the shop's generic homepage and could not be resolved to a distinct product page, so a possible separate koicha-specific SKU could not be independently confirmed). The official site is treated as authoritative for price/size/shelf-life/brewing, supplemented by ujichamatcha.com and yurimatcha.com for additional descriptive/marketing detail.